Gently removing your fear of technology and online marketing
The Marketing Power of Flickr
If you are interested in using Web 2.0 to market your products online, you need to think beyond traditional, one-way internet marketing techniques. You can now get written, audio, and visual content about your product on the web for free. You have the potential to expose yourself to millions of potential customers.
Blogs, social networking websites, and other products of the latest internet technology shift have changed the way we think about online marketing, and marketing in general. In fact, it is now accepted that traditional marketing techniques are losing their effectiveness as young people spend less time in front of the TV and more time in front of the PC.
One of the most popular free ways to market products is on Flickr. Ultimately, Flickr combines social networking and media sharing by allowing users to upload photographs.
So what does this mean for you? If you want to increase exposure, especially if you sell a product, you can simply publish product photographs on Flickr. If you can provide useful captions for your photographs, you'll be ahead of the curve. You also have to be different.
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Comment by DAVID SKUL on June 30, 2008 at 9:29am - Read the article here: The Marketing Power of Flickr
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